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First kitchen hack challenge launched in BC

For those struggling to find something new to do, families in B.C. can now show-off their kitchen hacks while helping a local food bank.
kitchen hack
Better Together BC's kitchen hack challenge runs from April 22 to May 22. Photo: Better Together BC/WEBSITE

For those struggling to find something new to do, families in B.C. can now show-off their kitchen hacks while helping a local food bank.

Better Together BC officially launched the first kitchen hack challenge for families across the province on Wednesday.

The video contest aims to get community members to “inspire one another” with their best family meal hacks and for every entry received, B.C. dairy farmers will donate $100 to local food banks, which is part of the COVID-19 relief efforts.

Sydney Massey, spokesperson for Better Together, said the kitchen hack challenge replaced the Hands-on Cook-off contest, which was an annual contest that ran for the past 10 years. 

"This year, long before the COVID-19 situation, we decided to evolve the contest to make it easier for families in B.C. to participate in the contest, while still inspiring families to cook and eat together," said Sydney Massey, spokesperson for Better Together.

"When the COVID-19 situation arose, we were concerned that the contest needs to be sensitive to the current times, and thus changed the prizing so that we could benefit the community in need along with the contest winners."

Families are required to submit a video no more than 60 seconds showing a family meal hack and why it works for them.

There is a grand prize of $1,000 cash to the winning entry as well as a People’s choice award of $500 cash.

A panel of local judges will be scoring the videos including Samantha Gutmanis, Barb Finley, Art Naploeon and Anna Brisco.

Submission deadline is May 22.

For more information on contest rules and submission, visit bettertogetherbc.ca/contest